自定義 SKU 設(shè)置

在【自定義 SKU 設(shè)置】頁面上，您可以調(diào)整庫存建議，以幫助您最大限度地降低成本并提高收益。

亞馬遜會(huì)針對(duì)您的亞馬遜物流提供建議 , 例如向亞馬遜物流發(fā)送的庫存數(shù)量以及時(shí)間。建議的依據(jù)是 :

• 當(dāng)前庫存水平

• 預(yù)測(cè)商品需求

• 由您提供的信息

雖然我們會(huì)追蹤您的庫存并提供可靠的預(yù)測(cè)，但您應(yīng)務(wù)必根據(jù)您的特定業(yè)務(wù)需求自定義個(gè)人建議。例如，如果您的補(bǔ)貨建議頻率默認(rèn)為四周，但實(shí)際上您每周都會(huì)補(bǔ)貨，那么補(bǔ)貨建議就過久，是實(shí)際補(bǔ)貨間隔時(shí)間的四倍。通過及時(shí)更新您的信息，您可以幫助我們盡可能為您的業(yè)務(wù)提供最佳指導(dǎo)。

如何使用您的 SKU 設(shè)置

【自定義 SKU 設(shè)置】頁面的頂部提供了商品信息和補(bǔ)貨建議。建議下方列有您的商品匯總詳情。

商品信息

此部分包含商品名稱和識(shí)別碼，如 ASIN 和 MSKU。您也可以告訴我們商品是否可補(bǔ)貨，如果選擇否，商品將在補(bǔ)充庫存中隱藏。

建議補(bǔ)貨數(shù)量

由于并非每個(gè)商品始終都有建議 , 因此如果沒有當(dāng)前建議 , 此部分將被隱藏。

一覽詳情

此部分提供了有關(guān)此 SKU 的信息 , 例如歷史銷量、庫存水平和定價(jià)。

您的商品信息下方有三個(gè)選項(xiàng)卡 : 提醒, 補(bǔ)貨和經(jīng)濟(jì) 。

提醒

設(shè)置庫存補(bǔ)貨提醒 , 以便在商品的可售數(shù)量達(dá)到臨界值時(shí)接收電子郵件提醒。臨界值可以是商品數(shù)量 , 也可以是可售周數(shù)（基于您過去 30 天的銷量 , 可售庫存的周數(shù)）。

例如 , 如果配送商品需要兩周時(shí)間 , 而您一周內(nèi)可售出 100 件商品 , 那么您可以將提醒數(shù)量設(shè)置為至少 600 件商品。當(dāng)您在亞馬遜運(yùn)營中心的可售庫存達(dá)到 600 件商品時(shí) , 我們會(huì)通知您。這將讓您有三周的時(shí)間為中心補(bǔ)貨 , 但仍能在網(wǎng)絡(luò)中維持超過四周的供貨量。

補(bǔ)貨

就如何向運(yùn)營中心發(fā)送更多庫存調(diào)整設(shè)置。

供應(yīng)鏈設(shè)置告訴我們您通常如何為商品補(bǔ)貨，使得補(bǔ)貨建議建立在這些供應(yīng)鏈類型的正確備貨時(shí)間上：

• 供應(yīng)商直接發(fā)送至亞馬遜

• 供應(yīng)商將貨件發(fā)往您的場(chǎng)所，然后您將全部貨件配送至亞馬遜

• 供應(yīng)商將批量發(fā)貨至您的場(chǎng)所，然后您補(bǔ)充（如果您從您的場(chǎng)所向亞馬遜補(bǔ)貨）

在我們建議補(bǔ)貨數(shù)量和發(fā)貨日期時(shí)，補(bǔ)貨設(shè)置 會(huì)考慮您的限定條件。

經(jīng)濟(jì)

Customize SKU settings

On the Customize SKU settings page, you can adjust your inventory recommendations to help you minimize costs and maximize profitability.

Amazon creates recommendations for managing your FBA inventory, such as how much to send to FBA and when. Recommendations are based on:

• Current inventory levels

• Forecasted product demand

• Information provided by you

Though we track your inventory and offer robust forecasting, it’s important that you customize your recommendations for the specific needs of your business. For example, if your replenishment recommendation uses a default frequency of four weeks but you actually replenish every week, the recommendations will be four times too high. By keeping your information up to date, you help us generate the best possible guidance for your business.

How to use your SKU settings

The top of the Customize SKU settings page provides product information and replenishment recommendations. Below these recommendations are summary details about your product.

Product information

This section includes the product name and identifiers such as ASIN and MSKU. You can also tell us whether the product is replenishable (if No is selected, the product will be hidden on Restock Inventory).

Recommended replenishment quantity

Because not every product has a recommendation at all times, this section will be hidden if there are no current recommendations.

Summary details

This section provides information about the SKU, such as historical sales, inventory levels, and pricing.

Below your product information are three tabs: Alerts, Replenishment, and Economics.

Alerts

Set inventory replenishment alerts to receive emails when the listing's fulfillable quantity reaches a threshold. The threshold can be in units or weeks of cover (the number of weeks of available fulfillable inventory based on your sales over the last 30 days).

For example, if it takes two weeks to ship a product and you sell about 100 units in a week, you might set the alert quantity to at least 600 units. When your fulfillable inventory reached 600 units in our fulfillment centers, we would notify you. This would give you three weeks to replenish to a fulfillment center and still maintain more than four weeks of cover in the fulfillment network.

Replenishment

Adjust the settings for how you send more inventory to fulfillment centers.

Supply chain settings tell us how you usually replenish inventory for your product so that recommendations are based on the correct lead time for these supply chain types:

• Supplier ships directly to Amazon

• Supplier ships to your facility, then you forward the full shipment to Amazon

• Supplier ships a bulk supply to your facility, then you replenish inventory to Amazon(if you replenish inventory from your facility to Amazon)

Replenishment settings account for your constraints when we recommend quantities and ship dates.

Economics

Configure economics information for the product so that your recommendations can help you get the highest return on your inventory investment. Amazon’s recommendations account for your forecasted FBA fees, revenue, and costs, so be sure to provide this information.

點(diǎn)擊咨詢現(xiàn)在有哪些新興平臺(tái)值得關(guān)注 >>>

特別聲明：以上文章內(nèi)容僅代表作者本人觀點(diǎn)，不代表ESG跨境電商觀點(diǎn)或立場(chǎng)。如有關(guān)于作品內(nèi)容、版權(quán)或其它問題請(qǐng)于作品發(fā)表后的30日內(nèi)與ESG跨境電商聯(lián)系。